Instant Art and the Polaroid Revival

Polaroid is attempting to stage a comeback after the supposed death of instant photography due to increased use of digital cameras. In June 2008 Polaroid stopped production of Polaroid film which caused some artists like Mark Roberts and Denise Rouleau to hold their own “Last Polaroid Show.” However there is hope of a rebirth as The Impossible Project, a team of people who have purchased the old Polaroid factory in the Netherlands, are attempting to develop a cheaper version of the instant film that will work in Polaroid cameras. The project aims